Instapage

Die leistungsfähigste Startseitenplattform für Teams und Agenturen.

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4,5 /5
(353)
Preis-Leistungs-Verhältnis
4,0/5
Funktionen
4,3/5
Bedienkomfort
4,6/5
Kundenbetreuung
4,3/5

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353 Bewertungen

Juan Carlos
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  • Täglich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 10.0 /10

One of the best landing page creators I have worked with.

Bewertet am 16.4.2018

Very easy to keep projects organized and therefore it saves me a lot of time when it comes to generating reports.

Vorteile

Easy to use, no coding required, easy to integrate with multiple platforms including, AdWords, Facebook, Analytics, Zapier, and many more. I love the fact that you can edit the Mobile version of each landing page. Instapage gives you full control and there is no limit as to what you can design. Very robust platform.

Nachteile

Some of the features are reserved for the higher plans but nonetheless, the basic plan works great.

Garrett
Gesamtbewertung
  • Branche: Computer-Software
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für 1-5 Monate genutzt
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  • Weiterempfehlungsquote 10.0 /10

Fantastic way to build landing pages for PPC and other programs

Bewertet am 3.8.2018

I really enjoy building landing pages in Instapage. They look great and function really well. Again, I just wish they had a native integration with Pardot instead of just hoping people will use the terrible Zapier-Pardot integration as a workaround.

Vorteile

Instapage is so easy to use it's almost ridiculous. The pages look great and you can totally customize the mobile versions of each page as well to make sure that everything looks good. There are a ton of options for different "blocks" to place on your pages and you can fully customize anything within a block. I chose Instapage over Unbounce because it was slighly less expensive and I'd read that the featureset is a little more extensive.

Nachteile

The one thing that really irks me about Instapage (at the time of writing this review), is that it doesn't have a Pardot integration to directly pipe leads into our Marketing Automation platform. There is a Hubspot integration, but for some reason no Pardot one. I've found articles on setting up webhooks to push leads into a form handler but it doesn't seem to work. Using an HTML-embedded Pardot form doesn't work either as the form doesn't render. I'd give Instapage 5/5 across the board if they would add a native Pardot integration.

One other thing I've noticed is that sometimes when you make a large number of updates to a landing page, it can be a bit sluggish before the updates show up on the live page (an hour or more in some cases).

Alex
Gesamtbewertung
  • Branche: Internet
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 1.0 /10

Good product with super BAD reliability

Bewertet am 8.10.2018

Instapage could be the best Landing Page builder out there but the best UX/UI is worthless if you kill your clients webhooks without noticing. If you really rely on a working product without the fear of loosing leads over night because you didn't check the integration for two days this tool isn't for you.

Vorteile

Instapage is super easy to use. You can create well performing Landing Pages and AB-Test with ease and new features are added on a regular basis. We have been using this software for almost 3 years now. Over the time many new and helpful features where added. There is a variety of integration options available which is helpful even though we just use webhooks.

Nachteile

Customer support is a nightmare. It is really bad. The webhook integration was changed three times and we as a customer where not informed upfront so we lost a couple thousand leads before Instapage fixed the problem. The last time it happend we had to find a way ourself to get things back running because the response time of the support was too slow and we couldn't afford loosing leads for several days. We adressed this issues a couple times but nothing happend other than basic apoligies. With every update they make you have to fear that all your landing pages and integrations get killed.

Nicolás
Gesamtbewertung
  • Branche: Internet
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Gesamtbewertung

By far the best landing page drag and drop service out there.

Bewertet am 23.4.2015

As a digital marketing consultant and programmer, I used to build multiple landing pages for many of my clients. Back in the day, my process would go as follows:
-Design landing in Photoshop
-Code html/css
-Upload file to server/wp
(or worse)
-Build landing on services such as leadpages, that really constrain your options in terms of design

Then I discovered Instapage, which for me is the only true drag and drop service out there. Instapage allows me to drop anything, anywhere. It is like designing on photoshop and having the code churned straight out, and it's saving me HOURS!

Not only that, but it's A/B testing and analytics capabilities are out of this world. I would recommend Instapage to anyone: from programmers and designers looking to save time to business owners looking to save money in professional looking landing pages.

Their free trial is good enough for small business. Their first paid plan goes for 19$/mo which is a very competitive price for that amount of value.

Vorteile

-Fast
-Reliable
-In app analytics
-In app AB tests
-SEO optimization
-Fully customizable
-Best in class drag and drop landing pages
-Forms
-Full integration with google docs, mailchimp and a long etc

Nachteile

Being extremely picky:
-The way dragging items work was not intuitive for me: you can drag from inside the item, but not from the border.

Antwort von Instapage Übersetzen auf: Deutsch

This is a great breakdown, thanks so much!

Our pricing model is actually totally freemium! That means you don't have to stress over a free trial time limit or give away your credit card info before you know that the product works for you.

You can edit, build, and test 1 page for 100% free and upgrade only when you are ready!

Thanks again!

Jorge
Gesamtbewertung
  • Branche: Pharmazeutika
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Simple and Powerful

Bewertet am 19.5.2015

I am constantly working in personal projects and experiments to test some theories or ideas I have about Digital. I started more active executing these experiments in 2007 (Symposier.com). After 8 years I had produced 6 different experiments and multiple versions of each one of them and for every initiative and every new version the need of updating and managing the micro-site or landing page, that introduced the concept to its audience, was a complex activity... not because the web is difficult, but because I needed just ONE PAGE a Landing Page and the alternative then and now are focus on more... Square Space looks great, but their landing pages are not efficient (for me); WordPress or hosted Drupal were way more vs what I needed and I needed up always asking a developer to build what I needed...until last week.

By accident, I landed on Instapage.com and since then I have been working on it by my self, adjusting my landing pages and campaigns in the must simple way and without compromising power or quality. The authoring tools are intuitive, the templates are attractive and the support was amazing the first time I needed.

I highly recommend it for small business, personal projects or experimental initiatives. I haven't explored any enterprise feature at Instapage, because I haven't had the need, but for all of the above looks like the right tool to create, publish and manage your marketing communications to multiple audiences.

Vorteile

The authoring tools are intuitive, the templates are attractive and the support was amazing the first time

Nachteile

haven't found an important issue. So far just adding fonts or advance customization require more coding and is not as automated as the rest of the app

Ryan
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
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Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 6.0 /10

We used to love Instapage

Bewertet am 30.12.2019

Things were going great until the "it's not you, it's me" breakup they gave us.

Vorteile

We had a great relationship with Instapage and used it as our default for every landing page we ever built.

Nachteile

They changed their pricing model and even though they did a lot of research and interviewed their customers but after all of that went a direction that basically threw all of their loyal customers to the wind. Sure it might have been necessary but we had to end our relationship there.

Julian
Gesamtbewertung
  • Branche: Internet
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Gesamtbewertung

Finally! A landing page platform that just works!

Bewertet am 12.5.2015

I was looking for a platform to use to make a landing page for my website and was just completely frustrated with all the options out there. I saw an ad for Instapage on Facebook one day and even though I was reluctant to try it (because I thought it would be just like all the other platforms I've tried before) I gave it a go anyway. And boy am I happy that I did. Within minutes I saw the potential of what my website could be. I saw that it could be more than just a simple "landing page", but instead, a beautifully designed site that conveys all the content I want it to and more. The software that the team at Instapage have developed is nothing short of amazing! I've been using similar website builder tools for years and have not come across anything as user friendly and dynamic as what Instapage is. With a little bit of creativity and hustle anyone can create an amazing website using Instapage. My website took me about a week to make from scratch and when I show people the final result, their first question is always "how much did that cost you to make?". When I tell them "virtually nothing, and I made it myself", their next question is "what's that platform called again?".

Give Instapage a go today! I guarantee you wont regret it. The platform is so easy to use that I'm even considering adding website development as an additional service to my business!

Vorteile

- Ease of use when adding elements
- Guides to align elements
- Simple to use admin dashboard
- Easy publishing

Nachteile

- No ability to edit font size of text when editing in the new mobile workflow feature

Eddie
Gesamtbewertung
  • Branche: Öl & Energie
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Gesamtbewertung

Instapage & The Instapage Staff Are Amazing!

Bewertet am 28.4.2015

I want to take a moment and give credit where credit is due. First off, instapage is one of the most incredible marketing tools I have ever come across. The simplicity with which you can create dynamic looking pages is so refreshing. I am not a programmer, so ease of use is something I am always looking for when I am looking for marketing tools, but it goes beyond that, the staff at Instapage are the most helpful group of individuals I have ever seen. They are courteous, knowledgeable and extremely prompt, and they see to it that you are completely satisfied and achieve the result you are looking for. My hat is off to everyone at Instapage, thank you so much for making marketing fun and exciting again! Sincerely, Eddie Bonuchi

Vorteile

Everything about Instapage is amazing, but the two things that stand out the most to me are the ease of use, and the support from the Instapage staff. I have never seen such incredible support from a company before. Thank you!

Nachteile

I really don't have anything that I do not like about Instapage. It offers literally everything I am looking for in a marketing tool.

Antwort von Instapage Übersetzen auf: Deutsch

Thank you so much for your kind words <3

We took a step back and really looked at what we were doing a couple years ago and realized that we had a unique opportunity to create something that helps people and fixes a problem.

It's so much more than just the software though; it's listening and supporting our community and it makes us so happy to hear that people feel like they are being taken care of, thank you again.

Sai Vivek
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: Selbstständig
  • Täglich für 6-12 Monate genutzt
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  • Weiterempfehlungsquote 3.0 /10

Product is good but its a lot expensive

Bewertet am 20.2.2021

Vorteile

Speed - page speed is good compared to peers
Ease of use
Setup

Nachteile

Price - its a lot expensive for the features

Val
Gesamtbewertung
  • Branche: Einzelhandel
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 9.0 /10

Best way to create landing pages that convert

Bewertet am 5.8.2016

Instapage is the best solution I know to create great landing pages that convert in few minutes and withouth knowing to code.

We use it in endado.com to recieve the traffic generated by google adwords.

Vorteile

easy to use, good templates

Nachteile

Sometimes its difficult to do some things because constraints.

Graham
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 9.0 /10

The best among all options (I've used them all)

Bewertet am 7.6.2022

Love using instapage. I wish there were more pages included with the subscription tier we're on (this is it's only weak point). The best usability. I love instapage.

Vorteile

Easy to navigate and set up, both from implementation through the later day-to-day use. Love the experimentation (A/B (even C/D/E...) testing) framework. Great integrations with CRMs and marketing automation that allows us to sync the systems. The absolute best design interface and usability, bar none. Usability is my favorite feature after using other tools like Unbounce, which is much harder to use and more limiting and less intuitive and intelligent.

Nachteile

Costlier than other options. The experimentation screen is new and, I think, could be improved a bit to streamline, but the core experimentation features are very strong.

In Betracht gezogene Alternativen

Unbounce

Gründe für den Wechsel zu Instapage

features, usability
Verifizierter Rezensent
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 10.0 /10

I can design and launch attractive landing pages in minutes!

Bewertet am 1.5.2019

In my experiences, Instapage really is a lifesaver when it comes to landing pages and I find myself constantly using the software for most of clients.

Vorteile

I love how easy it is to design great looking landing pages that convert visitors into customers. From a marketing perspective, I need landing pages that not only look good, they also need to perform well. Some clients need a very customized branding and look to their landing pages. Some clients need their landing pages to look like other pages on their websites. With Instapage I can quickly visualize our landing page design goals and get feedback on that design from clients in minutes.

Nachteile

I always appreciate seeing additional design templates.

Daniel
Gesamtbewertung
  • Branche: Bildungsmanagement
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 8.0 /10

Easiest landing page builder

Bewertet am 31.7.2019

Vorteile

Instapage is probably the easiest landing page builder that i have used. I have probably used and tried 4 landing page builder in WordPress and another 3 standalone SAAS landing page builder and this is the easiest to use. It has a drag and drop system and quite a number of integrations.

Nachteile

Instapage is very pricy now in my opinion (used to be cheaper) and recently there are not many updates to the builder.

Carlos
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 8.0 /10

My tool of choice for landing page creation

Bewertet am 26.5.2022

Very good experience. I would recommend it to my colleagues.

Vorteile

It allows me to create professional-looking landing pages without coding. The integrations work great to track the performance of my campaigns. It's really easy to set up and use.

Nachteile

I wish it had better analytics.
Better control over conversion actions on the pages.
More design tools.
The price is a little high, but I think it's worth it.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Politische Organisation
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
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  • Weiterempfehlungsquote 10.0 /10

Best Solution for Landing Pages

Bewertet am 25.7.2019

Vorteile

It's hard to pick one thing that I like most about Instapage, because there are just so many great features. They have fantastic integrations with so many other platforms. One of the main selling points was that they included integrations with the specific tools we use. Some of Instapage's competitors could only offer integration solutions like WebHooks or Zapier (as opposed to DIRECT connections).

Nachteile

The price is fairly steep, especially when you get an Enterprise level plan. That said, I believe it well worth the price. Compared to Unbounce, and LeadPages, Instapage is a bit more expensive.

Cru
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
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  • Weiterempfehlungsquote 8.0 /10

Able to create gorgeous landing pages that can convert will with InstaPage.

Bewertet am 8.5.2018

We use this software to create aesthetic looking landing pages that are focused on conversions. Funneling in traffic with paid advertising, we help our client's close users for service through these developed pages and internet marketing. Highly recommend this service.

Vorteile

Can be used easily by a layman within our company and allow us to help our clients build well-designed web pages that are focused on conversions. Integrates well with all our API's and conversion tracking. Highly recommended for digital marketing agencies!

Nachteile

We have not run into issues so far using this service. Overall, it is very well developed with the user in mind.

Josh
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 4.0 /10

Great Product, Bad Customer Service

Bewertet am 8.9.2018

Vorteile

The Instapage platform itself is great. You can create landing pages quickly and you can integrate with other platforms, such as email providers, webinar hosts and more.

Nachteile

The Instapage team got greedy and pulled one of the worst stunts I've ever seen. They increased the price of all of their plans and forced existing members to upgrade. I had been using Instapage for over 2 years and had about 30-40 landing pages with them and they DOUBLED the price on me. The options were - lose all of your work or cough up the money. This is a huge red flag. I want to trust the companies I work with, and 90% of companies I work with grandfather rates. I understand small rate hikes, but doubling the cost of a service is unacceptable.

Leah
Gesamtbewertung
  • Branche: Essen & Trinken
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
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  • Weiterempfehlungsquote 7.0 /10

Great tool for getting A/B LP Testing off the ground

Bewertet am 24.5.2022

Overall, I have enjoyed working with folks at Instapage and using the tool. I recommend it for companies earlier in their landing page testing process for ease of use and scale.

Vorteile

I love how many tests I can run at a time and how seamlessly those tests can run for the user. I like how easy it is to learn Instapage and the ready-made assets are really helpful. Once you get the hand of what you want or don't want on your landing page, the global or personal blocks can be really useful for saving time.

Nachteile

There are some limitations around audience targeting and device targeting which limit how far we can push our a/b testing.

beverly
Gesamtbewertung
  • Branche: Computer-Software
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 9.0 /10

Essential tool for campaigns, easy to use

Bewertet am 2.6.2022

Positive experience. Works well and helps me get campaigns out quickly.

Vorteile

Ease of use, great customer support when I don't know how to do something

Nachteile

Price. Wish it cost less -- we're a heavy user so wish I got more pages for the $$$

Adam
Gesamtbewertung
  • Branche: Professionelles Training & Coaching
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für 1-5 Monate genutzt
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  • Weiterempfehlungsquote 10.0 /10

It's like Pop Rocks for Serious Business People

Bewertet am 25.1.2017

I was going to send a letter to them. I still will. This service is insane. Finally, I am able to do real testing, in a sexy way. I have used your templates to create customer journeys, test messaging, better identify my customer's needs. And, it's easy...even for a technophobe like me. I love Instapage! I'll shout it from the rooftops. I don't care. Okay, maybe a cloyingly sweet review. But, deservedly so...look at the metrics. I use Google Analytics and HubSpot and was able to see a 12-15% conversion rate over the last 12 months. With Instapage I have been averaging a 40-65% conversion rate and on one of my sites, I have seen that conversion rate in the mid-90's. What? What the what?! Ya heard. Testing, changing, surveys, journeys...it's all been a snap and it looks extra pro say my customers. It's like strapping my sites to a rocket ship and launching them into outer space. Success! Thank you and your team. Amaze!

Vorteile

ease of use, flexibility (testing, more testing, speed to implementation, journeys, surveys, touchpoint identification)

Nachteile

not many, have some small technical issues once and a while. No big deal.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Computer-Software
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 8.0 /10

User-friendly and highly customizable

Bewertet am 10.12.2019

Overall my experience was great, and now they are integrating with even more important software, so it’s getting even better.

Vorteile

I loved the liberty the builder gave us, and yet how intelligently we could apply certain elements across all landing pages.

Nachteile

There was a time during which some features were a bit buggy - like the font would change automatically, without a reason, when we were writing on the page. Or there were some silly limitations when placing images at the edges of the strip, but other than that we always had a lot of flexibility

Claudiu
Gesamtbewertung
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Absolutely an All-Round Great Customer Experience

Bewertet am 2.2.2017

Hi,

I'm Claudiu, I am doing Marketing for a startup Educational Company, and have been using Instapage for the past four months, in response to our needs of getting new learners onboard as well as managing their interaction with our online marketing efforts and giving a great experience with those interacting with our company.

So much efforts have been put into Instapage's Customer Service that I cannot even begin to describe - they're responsive, they're precise and they're very supportive along the : Design of Landing Pages / Custom Domain Publishing / Integrations with other Marketing Automation Software such as Autopilot, Twilio, Mailchimp, Integration Software such as Zapier. You will get the support needed to use Instapage at its true potential.

I admire the efforts put into the Customer Support by Instapage and warmly recommend it to any Marketing Manager or Social Media Manager because it is a beautiful solution to : Landing Page Creation ( No Coding Needed ); Lead Capture with instant lead notifications right in your email, right on your phone , as soon as someone signals interest in any of your products, you will be sure to be instantly connected to that potential customer.

Awesome job, and I can see many Romanians in the Customer Service Department, I am Romanian as well, and all I can say , Good Job Guys !!! And thank you for an awesome product such as Instapage!

Akanksha
Gesamtbewertung
  • Branche: Personalwesen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
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  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Instapage

Bewertet am 17.7.2019

Vorteile

-Easy to use
-Drag and drop builder.
-It is a very good testing tool.
-The new instablocks are very efficient.

Nachteile

-Pricing can be better.
-Difficult to use custom code.

Fasiyyah
Gesamtbewertung
  • Branche: Krankenhausversorgung & Gesundheitswesen
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Review for Instagram

Bewertet am 7.10.2020

Vorteile

I love scrolling seeing people’s pages and there pictures and videos

Nachteile

After awhile Instagram gets boring it needs something to bring some light to it

Ben
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: Selbstständig
  • Täglich für 1-5 Monate genutzt
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  • Weiterempfehlungsquote 10.0 /10

Easy to use and has increased revenue

Bewertet am 10.7.2017

Increased revenue, integration with other software and marketing products and a more structured sales process

Vorteile

I like the fact that I can create a landing page without having to know HTML and other coding languages. I also find the integration useful as I use ZOHO CRM and Facebook pixel. Probably the biggest pro for me is that my conversion rate for securing leads has increased 37.00% in one week and my landing page now forms an important part of my sales funnel.

Nachteile

I am based in Australia (AEST) and find it impractical that I would have to stay up until 1am my time to utilize you live support chat which I pay for as a part of my subscription. A suggestion would be to outsource a support team during your off times to service people in other time zones. I have done something similar by hiring VA's in Singapore... This has been very cost effective and productive.