Meta for Business Erfahrungen

Meta Business ermöglicht das Erstellen und Veröffentlichen von Beiträgen und Werbeanzeigen, Analysetools, das vorzeitigr Planen von Content, das Beantworten von Messenger-Nachrichten, u.s.w. über eine einzelne Plattform. Werbeanzeigen können neben Facebook auch auf anderen Kanälen wie Instagram veröffentlicht werden, was sehr praktisch ist. Einstellungen können sehr detailliert und personalisiert vorgenommen werden. Mit Meta kann eine sehr hohe Reichweite erzielt werden.

Ich persönlich empfinde die Plattform als sehr unübersichtlich und kompliziert aufgebaut. Die Anwendung ist keineswegs selbsterklärend, insbesondere beim Erstellen von kostenpflichtigen Werbekampagnen und -anzeigen. Zum Erstellen und Planen von einfachen Beiträgen passt es, die Aufsetzung von Werbekampagnen/-anzeigen empfinde ich als sehr mühselig. Auch treten sehr häufig metainterne Begrifflichkeiten auf, so dass man sich nicht selten erstmal erkundigen muss, was mit bestimmten Begriffen (bei Einstellungen, die man vornehmen möchte) überhaupt gemeint ist.

The ease of use in finding a radius to target with ads, as well as the ease-of-use in launching the ads themselves.

The UI (user inerface) in the backend seems very convoluted, as is the process of connecting a website by embedding code.

I like being able to post content to Facebook and Instagram and I like how WhatsApp has been able to be customized more for businesses

I don't like how they promised me and ad credit for running ads and they never delivered on their promise

Saving time by option to deal with many FB pages/ also instagram from one spot

Sometimes not working smoothly - not posting content, or some options not working. Direct help could be reached more easily

I like the features of an app designed to manage multiple social media accounts at once.

I didn’t like how difficult it was to delete accounts or replace accounts.

It is easy to switch between all my Social pages I manage.

Have not disliked it yet, I will need to use it some more.

Meta for Business is the only tool you can use . The scalability makes it ideal for businesses of all sizes, no matter what the conversion goal is.

The dashboard can be very overwhelming for new users. There are certain features that even after using the tool for several years I don't know what they are for or how to use them properly.

The segmentation capacity it offers. The advertising inventory. The creative capacity that you can contribute with your ads.

Sometimes, integration with other platforms can be a bit complex and in some countries traffic is a bit expensive compared to other acquisition channels.

My favorite thing about meta for business is the lack of trying to sell something to me just giving me time to understand how to work meta for business. Meta for business I like how they kept track of how many people were interacting at our store.

I'm not sure I just liked everything about meta for business, and I don't see how any adult couldn't use this application.

It it easy to use as well as affordable.

It is not that secure it is easy for you to be hacked.

I really like that it is really easy to adjust, select advertising, program posts, messaging, ...
And specially how easy is to work with a large group of teammates

Honestly, I don't have any problems whit this app. Maybe it can be quite expensive (when you first select your ads), but the relation cost-benefits really worths the price.

Meta still provides crucial access to social demographics and is there for imperative for any organization trying to solicit or educate on their services. So what I like most about it was the simple fact that I have access to a lot of people through it.

Too much spam and political agendizing. It just soils the whole of the experience

This is a great tool for reaching your audience and marketing to the right people. The set up is ease for getting a page ready to run. Posting is great and can be done on multi-platforms all at once. The planner is a convenient way to keep on track.

The cost to run the actual ads can be pricey. The schedule posting should go more then 30 days in advanced. The initial layout for the suites can be a bit confusing.

I like that you can now schedule social content in the app itself. Other third party apps got my Instagram account blocked.

Almost everything. It's the most confusing piece of software I've ever seen. Every time I click on something, the whole layout and interface changes and it seems to bring you to a new version of the same system, where everything is different. I'm always lost, can never find what I'm looking for and hate to use it.

I love the convenience Meta for Business creates for my small beauty business. I can see everything I need, in one place.

One thing that wasn’t simple is setting up my catalog to add products to my online shop. It was difficult to locate certain pages needed to access the catalog itself. Eventually I found it all to set up, but it was time consuming.

I love the scheduling options for Meta. It's easy to schedule posts and now stories for both Facebook and Instagram. I'm a huge fan of the scheduling piece.

Two cons I have are:
1) You can share media/news articles. This is crucial for spreading awareness for causes and issues.
2) When you schedule for stories, you cannot tag other accounts, so you have to do it afterwards.

Meta allows us to administer, post, track, monitor and manage multiple communication channels

Some of the fundraising features are trickier to navigate

At the Indiana Historical Bureau, we like that we can create a post and publish it simultaneously on Facebook and Instagram, which has helped grow the latter account substantially. We also really like the post planning tool, which allows us to schedule posts weeks or even months in advance, saving us time on social media work.

We have found that some of the wayfinding for components of the application is a little difficult to discern. It is not always obvious when you're switching from a personal account on Facebook and when you're using the official IHB account. This component could be made much easier.

Good price, tools, it’s easy to use, it has a lot of options to improve the results that you want to reach

The costumer service is not good at all

It is easy to use and any person, organization or company can deal with it. The reports it gives us are complete and distinctive, and its statistics are very real.

Sometimes I cannot be sure of the results of campaigns due to fake profiles that are registered in ads

Easy to create and manage ads on Facebook using meta for business. It's convenient and automates ads and campaigns publishing.

Meta for business is easy to manage hence no challenges

It's a great tool for promoting businesses and online presence. It is easy to navigate.

I've noticed an uptick in phishing emails warning that policy violations have occurred. I'm not sure what can be done about it. I realize this is a real problem that is not limited to just Meta.