BenchmarkONE
CRM und Marketing für kleine Unternehmen und Marketingagenturen.
4,4 /5 (150 Bewertungen) Eine Bewertung schreibenBenchmarkONE Übersicht
Was ist BenchmarkONE?
Hatchbuck ist eine integrierte Marketing-Automation- und CRM-Plattform, die Nutzer*innen hilft, potenzielle und bestehende Kund*innen effektiver zu verfolgen und zu pflegen. Mit den Tools für CRM, E-Mail-Marketing und Marketing-Automation in einer App können Nutzer*innen mehr Geschäfte tätigen, Kontakte organisieren, Reaktionsraten steigern und ihren Fortschritt auf einen Blick sehen. Hatchbuck hat zum Ziel, sicherzustellen, dass dir keine dieser hart umkämpften Möglichkeiten entgeht.
Im Gegensatz zu anderen CRM- und Marketing-Automation-Lösungen, die an kleine Unternehmen verkauft werden, ist Hatchbuck einfach zu erlernen und zu bedienen, selbst für vielbeschäftigte Kleinunternehmer*innen. Die Software ist innerhalb von wenigen Stunden einsatzbereit. Und sie ist auch für kleine Unternehmen erschwinglich.
Dein Geschäft unterliegt straffen Abläufen, sodass du bei Problemen sofort Hilfe benötigst. Das Support-Team ist immer für dich da. Sprich mit einer echten Person und vermeide, dass du in der Warteschlange stecken bleibst.
BenchmarkONE Übersicht
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BenchmarkONE Funktionen
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BenchmarkONE Bewertungen
BenchmarkONE Bewertungen
The happy lil' secret in the automated marketing world!
Allows a small marketing outfit to punch above its weight and focus follow-on efforts on the more high-valued prospects.
Hatchbuck hits a sweet spot
Sales engagement and qualification
Product Update 2017: untested, too many bugs, makes customers lose credibility as features...
Also, the relaunch did not bring the features which were somewhat announces, e.g. imap integration only possible for gmail as of now.
Haven't had a bad experience with it yet, awesome CRM
Amazing experience, software is easy to use. The support team is awesome, anytime I have a question they respond quickly and politely. They make me feel like one of their top clients, even though I'm nowhere near that.
Hatchbuck power user going on third year...
There are tons of cloud-based CRM platforms out there to choose from. None offer the full package and scope of mail marketing and contact traceability that Hatchbuck offers. The competition costs much more and offers much less.
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The happy lil' secret in the automated marketing world!
Vorteile
Hatchbuck is great. What? I need to write more? ok. It allows you to create or upload documents, you can include them as well as links into emails, and then combine emails into campaigns where they are delivered at preset times. But that's far from all! Hatchbuck monitors the customer's interactions with your email and awards score points (defined by you) for various activities like visting your website, reading an email, downloading a document or clicking on a link. So when you open Hb you can review the current scores and follow up with the prospects who are raising their hands the furthest. But, there's more! Where Hb 'really' excels is in the logic of these campaigns. For example... if you have a campaign for general interest which you are sending to a generic group and a customer evinces particular interest in your offering (clicks or downloads a lot) Hb logic can detect this and move him to a more aggressive sales campaign. Hb can notify you for any specific buying signal. Hb can send the customer (again, automatically) additional materials based on actions ("oh, you like case studies, eh, take a look at this one") . If you do the campaigns correctly Hb is really a 'fire and forget' homing missile. It has a tremendous number of features (searching and segmentation are awesome) and because of its price structure, it really allows a small company to punch waaaay above its weight class. I'm happy!
Nachteile
A few things. I'm not crazy about the HTML design tool. (Or, perhaps, I'm a lousy designer?) It seems too old-fashioned. You can get false positives from the lead score system -- especially if you email to high security places like financial institutions whose bots click on everything to test your email for spy/malware. Its awkward to try to call a super high scoring customer who 'appears' fascinated with your content only to learn that he left 6 months ago and the bots are still screening his email. :-(
Hatchbuck hits a sweet spot
Sales engagement and qualification
Vorteile
Very good value for the money. The scoring is very helpful in qualifying prospects and interest.
Nachteile
Not much. It hits the highlights and is affordable.
Product Update 2017: untested, too many bugs, makes customers lose credibility as features simply do not work
Also, the relaunch did not bring the features which were somewhat announces, e.g. imap integration only possible for gmail as of now.
Vorteile
Very nice people in service, easy to use. Pricing is all right, looks nice, has some nice dashboard eye candy
Nachteile
Simply not reliable anymore, after the relaunch earlier this year, there are too many incidents where you are not in control of what hatchbuck is doing: e.g. unsubscribe doesn´t work: no confirmation that a user unsubscribed and campaigns do not stop, so unsubscribing users might get more emails from you. Embarrassing? Yes. Potentially causing credibility and even legal problem? yeah.
Also, automations set for users who subscribe sometimes do not properly work. Conditions are unclear. e.g. Opt-in process: an online form might be set on option in - but that doesn't mean that it actually triggers the necessary steps. Embarrassing? Yes. Potentially causing credibility and even legal problem? yeah.
Search (contacts) doesn't find contacts.
And - this made me really re-evaluate other options: there was this bug which made other customers´ dashboard appear in my log-in. So I saw all activities going on from another company which also is a hatchbuck user. this made me ask myself if other hatchbuck users at the same time see my stuff/ activities/ personal data of my customers....Again: Embarassing? Yes. Potentially causing credibility and even legal problem? yeah.
I do understand that there might be some issues after releasing a relaunch - however when it comes to processes which involve my leads/ customers and make us as a company look unprofessional (no opt-in, no unsubscribe, potential abuse of personal data of leads....) this is beyond any acceptable level and an absolute no-go. We are located in Germany and people are very sensitive about data protection and laws are very strict - we could get sued for each of the three points mentioned above.

Haven't had a bad experience with it yet, awesome CRM
Amazing experience, software is easy to use. The support team is awesome, anytime I have a question they respond quickly and politely. They make me feel like one of their top clients, even though I'm nowhere near that.
Vorteile
Email Drop Campaigns
Email Templates Provided
Easy to Use
Nachteile
The only gripe (it's small) that I have is that you can't have a more broad view of your customer database. It only allows 100 per page and wish it could zoom out more, so I could see more customers in front of me at once.
Hatchbuck power user going on third year...
There are tons of cloud-based CRM platforms out there to choose from. None offer the full package and scope of mail marketing and contact traceability that Hatchbuck offers. The competition costs much more and offers much less.
Vorteile
Email campaign tracking, social network linking, deal tracking, open, click, and interaction charting. No CRM since Goldmine in the 90's has made it so easy to create email campaigns on the fly based on contact response and interaction. And Goldmine was (and still is) ridiculously cumbersome and expensive to use, program, and manage. Hatchbuck is not. And unlike Constant Contact, the emails that go out through Hatchbuck don't look canned...they look like they could be one-off emails sent from one human to another.
Nachteile
It isn't an email client, meaning, you can't send and receive emails using Hatchbuck. The Task reminder functionality isn't awesome. I'm not a huge fan of teal...you can't tweet directly from Hatchbuck...I'm reaching now...
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BenchmarkONE Preis
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BenchmarkONE Funktionen
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BenchmarkONE Häufig gestellte Fragen
BenchmarkONE Häufig gestellte Fragen
Weiter unter folgen häufig gestellte Fragen über BenchmarkONE.
F. Welche Preispläne bietet BenchmarkONE an?
BenchmarkONE bietet folgende Kostenpläne an:
Beginnt ab: 39,00 $/Monat
Preismodell: Kostenlos, Abonnement
Gratis Testen: Verfügbar
F. Was sind die Hauptfunktionen von BenchmarkONE?
Wir haben keine Informationen über die Funktionen von BenchmarkONE
F. Wer sind die typischen Nutzer von BenchmarkONE?
BenchmarkONE hat die folgenden typischen Kunden:
Kleine Unternehmen
F: Welche Sprachen werden von BenchmarkONE unterstützt?
BenchmarkONE unterstützt die folgenden Sprachen:
Englisch
F. Welche Preispläne bietet BenchmarkONE an?
BenchmarkONE hat folgende Preismodelle:
Kostenlos, Abonnement
F. Unterstützt BenchmarkONE mobile Geräte?
Wir haben keine Informationen darüber, welche Geräte BenchmarkONE unterstützt
F. Mit welchen anderen Applikationen integriert BenchmarkONE?
BenchmarkONE kann in folgende Anwendungen integriert werden:
BigCommerce, CallTrackingMetrics, DevHub, HoneyBook, Retently, SurveyMonkey, Twitter, Wordpress, Xero, appointlet
F. Welche Varianten der Kundenbetreuung bietet BenchmarkONE an?
BenchmarkONE bietet folgende Optionen für Kundensupport:
Wissensdatenbank, Telefon-Support, Video-Anleitungen, Häufig gestellte Fragen, Online-Support, Forum
Allows a small marketing outfit to punch above its weight and focus follow-on efforts on the more high-valued prospects.