Brand24

Vorteile

- with Brand24 you can be up to date with all mentions of your company (or any other word or phrase) on the web;
- It is crucial to react as soon as possible to everything that is written about your company on the Internet. This allows you to quickly solve your customers' problems, calm down troublesome discussions, or even find great solutions for your business. All this is possible with Brand24;
- apart from a great tool, Brand24 provides a lot of interesting use cases, which can be useful for developing your business;
- UI and UX of their tool make using it pleasant and easy;
- they often introduce updates, test various solutions to make the product as useful as possible for their users;
- aside from that, they have a team of awesome people who are always at your service and are willing to support and help in any case.

Nachteile

Literally, I didn't find anything I couldn't like

Vorteile

Simply put, the Dashboard is good. It's ability to quickly provide a once-over look that provides a quick snapshot of everything that's going with the social media profiles I and my team are managing. Also, importantly is the competition tracking on social it also allows. This is very good!

Nachteile

There are a few things that can be made better. Insight generation and sentiment analysis can be much better. It would also be good for the team to consider providing support with developing negative incidence sentiment audit & analysis reports as well as social media strategic measurement & reporting framework for same client.

Vorteile

The customer support is very fast and highly trained an very proactive. They hand hold you to customize your monitoring campaigns and projects.

Nachteile

A lot of spam results or mentions that are completely irrelevant. Their filters must be fixed and once in a while there are bugs (ex: word cloud goes offline frequently). A bit expensive

Vorteile

Easy of use, clear sections and way of operation. I like the way the summary is outlined. Also, it collects data from the past - not so many/but compared to others tools, it does a great job.

Nachteile

Maybe the fact that not so many user get it from the first time how to add more keywords, after their launch a project. Also, sentiment analysis not so operating in greek language.

Vorteile

When online tracking and monitoring comes to role you need best of the best because you either don't or you use the best. This Brand24 is the best as it provide all features which a tracking and monitoring tool should have.

Nachteile

Only drawback is lack of tracking Devanagari script. Maybe soon they will consider to have this feature too.