Über Marchex
Marchex Call Tracking ermöglicht es Unternehmen, Telefonanrufe dem Medienkanal zuzuordnen, unerwünschte Anrufe zu blockieren und erweiterte Konversationsanalysen zu erhalten. Durch die Verknüpfung kritischer Touchpoints in der Customer Journey ermöglichen die Produkte von Marchex einen 360-Grad-Überblick über die Marketingeffektivität. Marken und Agenturen können die Produkte von Marchex nutzen, um die Geschäftsleistung zu transformieren.
Marchex Call Tracking enthält Funktionen, wie Suchanalysen, die eine Echtzeit-Keyword-Zuordnung für jeden Telefonanruf von einer mobilen Suche ermöglichen, und Marchex Call Marketplace, ein analysefähiges mobiles Werbenetzwerk, das qualitativ hochwertige eingehende Telefonanrufe bietet. Marchex hilft Unternehmen, zu verstehen, wer angerufen hat, warum angerufen wurde und unterstützt sie dabei, mehr dieser Anrufer in Kunden umzuwandeln.
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Nutzerbewertungen
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- Branche: Marketing & Werbung
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Must Have Tool for Call Tracking
Bewertet am 15.8.2018
Vorteile
The program is easy to use and can handle high volume of information without affecting how it functions. If you run large call tracking campaigns it has the ability to be plugged into another tracking dashboard which is a huge plus! It provides stats within the program which is another plus, this allows you to quickly analyze data without having to physically do the calculations and comparisons yourself. You manage all of your information and campaigns which takes the headache out of dealing with a third party. Customer service is also really helpful in making sure you are using the program to its highest potential.
Nachteile
Sometimes it can glitch, and some of the features are definitely under-utilized due to accessibility. Overall I would recommend to everyone.
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Good Product for Call Tracing, easy to use
Bewertet am 22.2.2018
able to track calls generated from Google Adwords ad spend and focus on getting more calls and...
able to track calls generated from Google Adwords ad spend and focus on getting more calls and spending less in Google Adwords. Also able to track calls generated from Facebook. Calls are recorded and interface allows for easy listening to determine quality of the call.
Vorteile
customer support for set up is very good, quick and simple
Keyword Level Tracking available
integrates easy enough with Google Adwords for keyword level tracking, but haven't been able to track search terms used
Nachteile
customer support for trouble shooting is a little difficult
interface is easy enough to use but calls data needs to be downloaded to generate reports
getting in touch with a sales person is not easy
not a lot of bells and whistles compared to other platforms
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 3.0 /10
A tool that has failed to adapt to change.
Bewertet am 18.3.2021
It served its purpose however we are now moving to a software that has more features that lend...
It served its purpose however we are now moving to a software that has more features that lend itself towards digital marketing.
Vorteile
I enjoy being able to have visibility into our calls we are receiving both internally and for our clients to understand ways to better handle our inbound calls.
Nachteile
The software hasn't really changed the user experience since the first time I logged on in 2017. It has had the same look and seemingly the same functionality.
Antwort von Marchex
We take feedback from customers very seriously and are disappointed to hear we didn't meet the high standards of excellence we strive to provide every customer.
Regarding the product feature set, Marchex launched its new Marketing Edge platform with numerous key integrations and self-serve functionality in July 2020. While migration of existing customers from our older MCA platform is currently voluntary, customers who have completed the migration have expressed very positive feedback. We have a streamlined process for migration that is aimed toward minimal disruption to customers. The invitation extended in October 2020 to your company is still open and our team is ready to provide a seamless experience.
Please reach out to me directly at [email protected] to discuss further. Thank you for being a customer.
Lance G, Marchex Customer Experience Team.
- Branche: Immobilien
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 6.0 /10
Reporting to be desired
Bewertet am 23.2.2018
marketing numbers and the ability to listen to them, the basics
marketing numbers and the ability to listen to them, the basics
Vorteile
It records the calls and allows you to create marketing numbers as needed. archex serves it's purpose but to sift through various calls to understand if it is a good or bad call can be daunting when a property receives 20+ calls a day. They have a service that can point out different words for a charge but I belive this should be standard to provide top of the line service to all customers.
Nachteile
I think the reporting could be a little more robust and organzied. Certain reports you have to click into one subject for example "by client" run a report to see another type of report pop up that you then elect and select which properties to go to. Reports are hiding and not clearly found. If you schedule reports for certian users you can't see which reports are schedueld for which user. There should also be a way to give access to only certain accounts and not one or all.
- Wöchentlich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
Always received great data, service, and support!
Bewertet am 26.2.2018
Vorteile
Overall tracking ability. It's hard to put a value on being able to effectively track marketing campaigns, but Marchex has really made it possible for us to see what is working and what isn't. The platform has also increased our efficiency for new development transitioning.
Nachteile
Wish there was a little more detail on some of the reporting and how certain #s are effected. I get a fair amount of "Other" calls by status and am unsure what causes this, but it could be purely from my lack of knowledge about how that category works. I haven't done much research in the help guides regarding. I also have a hard time figuring out how my locations get categorized so I have properties that are broken out and listed just as "other" while the rest have their location names.
Marchex Häufig gestellte Fragen
Weiter unter folgen häufig gestellte Fragen über Marchex.F. Welche Preispläne bietet Marchex an?
Marchex bietet folgende Kostenpläne an:
- Ab: $ 0,01
- Gratis Testen: Verfügbar
F. Wer sind die typischen Nutzer von Marchex?
Marchex hat die folgenden typischen Kunden:
51–200, 201–500, 501–1 000, 1 001–5 000
F: Welche Sprachen werden von Marchex unterstützt?
Marchex unterstützt die folgenden Sprachen:
Englisch
F. Unterstützt Marchex mobile Geräte?
Marchex unterstützt die folgenden Geräte:
F. Mit welchen anderen Applikationen integriert Marchex?
Marchex kann in folgende Anwendungen integriert werden:
Acquisio, ActivEngage, Adobe Analytics, CRM Analytics, CarNow, Conversational Cloud, Google Ads, Google Analytics 360, HubSpot CRM, Kenshoo Infinity Suite, NinjaCat, TapClicks
F. Welche Varianten der Kundenbetreuung bietet Marchex an?
Marchex bietet folgende Optionen für Kundensupport:
E-Mail/Helpdesk, Wissensdatenbank, Telefon-Support, Chat
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