Über HubSpot Marketing Hub

HubSpot ist eine All-in-One-Marketing-Plattform, die eine Vielzahl von Funktionen und Fähigkeiten abdeckt. Die Software kann verwendet werden, um alle deine Online-Marketing-Aktivitäten wie Blogging, E-Mail-Marketing und Social-Media-Marketing durchzuführen, zu verfolgen und zu messen. Du kannst HubSpot auch verwenden, um Startseiten und Calls-to-Action zu erstellen sowie SEO-Tipps zu erhalten. Darüber hinaus fungiert HubSpot als Content Management System (CMS), mit dem du deine Website-Inhalte aktualisieren, für die Suche optimieren und für Mobilgeräte anpassen kannst. Du kannst das Smart Content-Tool sogar verwenden, um deine Website für jeden Besucher zu personalisieren.

Preisoptionen ab:

50,00 $/Monat

  • Gratis Testen
  • Kostenlose Version
  • Abonnement
Siehe Kostenpläne

Geräte

Unternehmensgröße

K M G

Märkte

Australien, Brasilien, Kanada, China, Deutschland und 5 weitere , Vereinigtes Königreich, Indien, Japan, Mexiko, Vereinigte Staaten

Unterstützte Sprachen

Deutsch, Englisch, Französisch, Japanisch, Portugiesisch, Spanisch

Preisoptionen ab:

50,00 $/Monat

  • Gratis Testen
  • Kostenlose Version
  • Abonnement
Siehe Kostenpläne

Bilder

Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
Monitor performance from HubSpot Marketing Hub's Dashboard
Create, optimize and publish blog articles in order to convert readers into leads
7 weitere anzeigen
Videos zu HubSpot Marketing Hub
Videos zu HubSpot Marketing Hub
HubSpot Marketing Hub Screenshot: Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice HubSpot Marketing Hub Screenshot: Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates HubSpot Marketing Hub Screenshot: Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction HubSpot Marketing Hub Screenshot: Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools HubSpot Marketing Hub Screenshot: Monitor performance from HubSpot Marketing Hub's Dashboard HubSpot Marketing Hub Screenshot: Create, optimize and publish blog articles in order to convert readers into leads

Funktionen

Gesamtzahl der Funktionen von HubSpot Marketing Hub: 111

  • A/B-Tests
  • API
  • Abonnenten-Management
  • Aktivitäts-Dashboard
  • Alarmfunktion / Benachrichtigungen
  • Analytik / ROI-Verfolgung
  • Anfragezuordnung
  • Angebot in sozialen Medien
  • Angebotsmanagement
  • Anpassbare CTAs
  • Anpassbare Formulare
  • Anpassbare Vorlagen
  • Aufgabenmanagement
  • Automatische Antworten
  • Automatisiertes Veröffentlichen
  • Bearbeiten in Echtzeit
  • Benutzer-Management
  • Berichterstattung / Analyse
  • Berichterstattung und Statistik
  • Bildbibliothek
  • CAN SPAM-Compliance
  • CRM
  • Content-Management
  • Dashboard
  • Daten-Import / -Export
  • Daten-Profilierung
  • Datensynchronisation
  • Drag-and-Drop
  • Drip-Kampagnen
  • Drittanbieter-Integration
  • Dynamische Inhalte
  • E-Mail Marketing
  • E-Mail-Management
  • E-Mail-Tracking
  • E-Mail-Vorlagen
  • Ereignisgesteuerte Aktionen
  • Etikettierung
  • Filesharing
  • Formular-Generator
  • Fragen-Verzweigung
  • Google Analytics Integration
  • Gruppenbuchung
  • Individuelle Anpassung
  • Inhalt-Bibliothek
  • Kalenderverwaltung
  • Kampagnen-Segmentation
  • Kampagnenanalysen
  • Kampagnenmanagement
  • Kampagnenplanung
  • Kampagnenplanung
  • Keyword Monitoring
  • Keyword-Recherche Tools
  • Klick-Tracking
  • Kommunikationsmanagement
  • Kontakt-Datenbank
  • Kontaktmanagement
  • Konversion-Tracking
  • Konversionsraten-Optimierung
  • Kundenbefragungen
  • Kundensegmentierung
  • Lead Segmentierung
  • Lead-Datenbank-Integration
  • Lead-Distribution
  • Lead-Erfassung
  • Lead-Generierung
  • Lead-Pflege
  • Lead-Qualifizierung
  • Lead-Verifizierung/-Validierung
  • Leadmanagement
  • Link-Management
  • Listen-Management
  • Marketing-Automatisierung
  • Mehrere Kampagnen
  • Mobil-ootimierte E-Mails
  • Moderation
  • Multichannel-Marketing
  • Multivariate Tests
  • Nachterminierung
  • Pipeline-Management
  • Planungs-Tools
  • Post-Management
  • Rollen-basierte Genehmigung
  • SEO-Management
  • SSL-Sicherheit
  • Segmentierung
  • Social Marketing
  • Social Media-Überwachung
  • Social Performance Management
  • Social-Media-Integration
  • Soziale Werbung
  • Spam-Blockierung
  • Stichwort-Nachverfolgung
  • Suchen / filtern
  • Suchmaschinen-Marketing
  • Termin-Fristenmanagement
  • Verwaltung mehrerer Konten
  • Visuelle Analytik
  • Vorlagen-Management
  • WYSIWYG-Editor
  • Web-Formulare
  • Web-Traffic-Berichterstattung
  • Webseitenintegration
  • Website-Analytik
  • Website-Management
  • Websitebesucher-Nachverfolgung
  • Werkzeuge zur Zusammenarbeit
  • Wettbewerbsanalyse
  • Wirtschaftsprüfung-Management
  • Zielseiten / Web-Formulare
  • Zielsetzung / Nachverfolgung
  • reaktionsfähig

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4,7
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Zoho CRM ist eine web-basierte CRM-Anwendung, die Benutzern eine 360-Grad-Übersicht über Vertrieb, Marketing, Inventar,...

Mailchimp

4,5
Alternative Nr. 3 zu HubSpot Marketing Hub
Mehr als 15 Millionen Kunden weltweit nutzen MailChimp zum Versenden von Marketing-E-Mails, automatisierten Nachrichten...

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Nutzerbewertungen

Gesamtbewertung

4,5 /5
(4.435)
Preis-Leistungs-Verhältnis
4,2/5
Funktionen
4,4/5
Bedienkomfort
4,3/5
Kundenbetreuung
4,4/5

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5 von 4.435 Bewertungen angezeigt
Sean D.
Gesamtbewertung
  • Branche: Computer-Software
  • Untern. Größe: 51-200 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

A platform with a soul— HubSpot keeps marketing human with products built on best practices

Bewertet am 2.8.2019

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot...

HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Vorteile

HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient.

What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Nachteile

Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products.

Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

Cecilia H.
Gesamtbewertung
  • Branche: Computer-Software
  • Untern. Größe: 11-50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Scalable, easy to deploy, faster ROI

Bewertet am 10.2.2021

Excellent. Couldn't be better compared to other software vendors. Solving problems, getting things...

Excellent. Couldn't be better compared to other software vendors. Solving problems, getting things done is intuitive, fast, excellent customer support.

Vorteile

Compared to other automation platforms, deployment is easier and takes only weeks to start. Inmediately after is in production, we've started to improve processes to make them more effective meaning, getting more inquiries, request for proposals and quotations.
Integrating Hubspot to other enterprise software is SO smooth and easy, no need to spend months to get data from different softwares to integrate front-end and back-end.

Nachteile

Dashboard could be more flexible or include more default pre-set dashboards by category. It is getting better compared to a year ago but still needs some extra effort, specially the dashboards related to content (blogs).

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Verlagswesen
  • Untern. Größe: 51-200 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 3.0 /10

A decent tool for marketing automation with a few key issues

Bewertet am 21.6.2018

Hubspot is a good tool to start learning about marketing automation or if you are a small company...

Hubspot is a good tool to start learning about marketing automation or if you are a small company with few leads to store. It is a visually appealing platform with some interesting functionality. The social media advanced scheduling option is one of the best features as is the ability to make easy landing pages. For basic marketing needs, this is a decent option. For larger companies with more complex needs, Hubspot has many issues that will impact speed and productivity.

Vorteile

The customer service team is excellent and there is a handy chat function so you don't have to wait on an email response. For social media, you can schedule posts months in advance and view your marketing activities as a monthly calendar. Landing pages are also easy and quick to set up. This is a great tool for smaller organizations with limited contacts or leads to store who need basic marketing support.

Nachteile

The company continues to make unnecessary updates with little notice that often seems to decrease the functionality of the tool until the changes are reversed. Email is very difficult to use as the template you set up views very differently across multiple popular email platforms (to be fair, this is likely an issue with any email automation software). You also have to change your template in a different view pane from your actual email so you're constantly switch back and forth between views for very minor changes. The simplest spacing adjustment takes forever. However, the contact database portion of Hubspot is where we have the most trouble as it's hard to sort and group leads with any way other than by making smart lists or using personas. Your database will get messy fast and there's very little way to clean it if you are a large company which means over time you will be paying for useless leads in your system you cannot find and eliminate.

Dave G.
Gesamtbewertung
  • Branche: Non-Profit-Organisation Management
  • Untern. Größe: 51-200 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

The step up for when you're getting serious

Bewertet am 11.12.2020

I've worked with Hubspot as an individual, with a large multi-national company and a medium-sized...

I've worked with Hubspot as an individual, with a large multi-national company and a medium-sized non-profit. I would say that most solopreneurs should probably stick with MailChimp or MailPoet. When you have a good budget for marketing, definitely consider a move to HubSpot.
I've also used Pardot by SalesForce and it's very comparable. I believe Hubspot is easier in the beginning than Pardot, while Pardot has better connectivity to outside systems (like SalesForce, of course).

Vorteile

Hubspot is amazing, with great tools for list building, segmentation and email marketing. The process for building emails is easy and enjoyable and the workflow automation is a breeze. I've used MailChimp and Pardot and Hubspot is very different from either of those. Hubspot is for the company that's ready to up their marketing game to the next level while still being simple enough that your team can be onboarded and working quickly.

Nachteile

I'm not really a fan of the blog and landing page functionality and i really think you should do those on your own website and then tie them into Hubspot, which is fairly simple to do. Also, when you get into "Deals" and integrating sales and reporting from other systems, the simplicity goes out the window. It can still be done, but it's not as easy as the email marketing functionality.
Also, Hubspot has its own language and terminology, so it can be a bit confusing until you get used to it.

Angelina G.
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Untern. Größe: 10.000+ Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Digital platform for getting useful insights and subscriber behavior

Bewertet am 17.3.2021

The amount and management of leads have improved, tracking of contact and the possibility of...

The amount and management of leads have improved, tracking of contact and the possibility of automation.
We get to send emails, make quick and useful landing pages.

Vorteile

Hubspot makes it easy to create, publish and track blogs across multiple platforms.
The platform is intuitive and very impactful in content management and I can't imagine a work day without it.

Nachteile

Using Hubspot efficiently requires having some knowledge of HTML and CSS because some issues are rigid and requires inserting code into the settings to fix them.

5 von 4.435 Bewertungen angezeigt Alle Bewertungen

HubSpot Marketing Hub Häufig gestellte Fragen

Weiter unter folgen häufig gestellte Fragen über HubSpot Marketing Hub.

HubSpot Marketing Hub bietet folgende Kostenpläne an:

  • Beginnt ab: 50,00 $/Monat
  • Preismodell: Kostenlos, Abonnement
  • Gratis Testen: Verfügbar

Wir haben keine Informationen über die Funktionen von HubSpot Marketing Hub

HubSpot Marketing Hub hat die folgenden typischen Kunden:

Selbstständig, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001+

HubSpot Marketing Hub unterstützt die folgenden Sprachen:

Deutsch, Englisch, Französisch, Japanisch, Portugiesisch, Spanisch

HubSpot Marketing Hub unterstützt die folgenden Geräte:

HubSpot Marketing Hub kann in folgende Anwendungen integriert werden:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Aircall, Alchemer, AllClients, Apptivo, AskNicely, Atomic AI, Attribution, Automate.io, Azuqua, Batchbook, Bedrock Data, Benchmark Email, BigContacts, Bigcommerce, Bitrix24, BrightInfo, Brightcove, Calendly, CallRail, Campaign Monitor, Capsule, Ceros, Chargebee, ClearVoice, Clio, CompanyHub, ConnectWise Manage, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Debitoor, Direct Mail, Drift, Dropbox Business, EZ Texting, Ease, Efficy CRM, Emma, Eventbrite, Facebook, FreshBooks, Freshworks CRM, Front, FullContact, GetResponse, GetSiteControl, Gmail, GoToWebinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, HelloSign, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, JotForm, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klipfolio, Kustomer, LeadDyno, LeadGnome, LeadMaster, LeadPages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, Magento Commerce, MailUp, Mailchimp, MailerLite, Marketo Engage, Membrain, Microsoft 365, Microsoft Excel, Microsoft Outlook, Mojo Help Desk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnePageCRM, Outreach, PandaDoc, Paperless Proposal, Pardot, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, PieSync, Pipedrive, PipelineDeals, Pipeliner CRM, Podio, PowToon, Privy, Propeller CRM, Proposify, Pure Chat, QuickBooks Online Advanced, Qwilr, RESULTS.com, Recurly, Robly, Sage Business Cloud, SalesSeek, Salesflare, Salesforce Marketing Cloud, SalesforceIQ, Salesmate, ScheduleOnce, Semrush, SendGrid, Sendinblue, Shopify, Sigstr, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, SnapEngage, Stripe, SugarCRM, SumoMe, SurveyMonkey, TIBCO Scribe Online, TINT, Taboola, Teamgate, Teamleader, Teamwork, Teamwork Desk, Toky, TractionNext, Trello, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Weclapp, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace by Facebook, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, ZenDesk Chat, Zendesk, Zendesk Sell, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoom Meetings & Chat, amoCRM, dotdigital Engagement Cloud, dotloop, inboundli, noCRM.io

HubSpot Marketing Hub bietet folgende Optionen für Kundensupport:

E-Mail/Helpdesk, FAQ/Forum, Wissensdatenbank, Telefon-Support, 24/7 Live-Support, Chat

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