iContact

iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too.

There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me.

Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.

I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations.

I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.

Easy to use, easy to login, Intuitive interface

No Accurate deliverability, Dedicated IP

easy to use, keeping changes without saving

not enough options (template),not available report of users who opened or not . It would be helpful to have option of 6 month inactivity to easy remove inactive accounts. Also you count one person as 2 or 3 if i put it to different lists. It's the same email and should be counted as 1.

I enjoy its ease of use and the ability to use graphics to add interest to our newsletter. The Dashboard is a wonderful tool. I love being able to schedule the publication date and time (with the time zone verification) and the feature that lets me see how the newsletter will appear on a PC and on a smart phone.

The unsubscribe button is located on the left top corner of the email. Subscribers who are closing the message have sometimes inadvertently unsubscribed. It is also not obvious to some readers when the message has been clipped. If the reader’s newsletter is clipped and they don’t see the entire message, the Dashboard does not register that as an “open.” The clipped message should be located in a more visible location. It would be great if these issues could be corrected.