SAP Customer Experience

Integration zu anderen Programmen wie Excel

Nicht intuitiv zu bedienen, Hilfestellung auf Hilfeseiten nicht toll.

The hybris application have lack of clarity and more features inbuilt and inefficient solution and improve the optimization of your business.

I have not yet identified the failure of my application or organization level. it boosting my skill as well as improving the lot of additional feature. The one thing needs to delivery new add-ons on quarterly basis

I have worked on SAP CRM version 5* and 7* as a SAP Security Administrator and following are my observations -

- Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points.

- SAP CRM provides user flexibility with sales, service module and also external consumers (3rd party vendors).

- It is easily integrated with various SAP and non-SAP products like Identity management (IDM), 3rd party tools and ECC system

- User access and administration is controlled through business roles maintained in SAP CRM system

- Configuration required for running the various models (sales, consumer, etc) is maintained in ABAP backend in SPRO

- Also, it is rated very high in terms of its Scalability and real time analysis and monitoring of Sales (provides a holistic view as needed)

- Web UI (User Interface) helps user to enable & utilize business functionality extensively at one single point of source through replication process of business partners

I would say the user experience for SAP CRM Web UI in terms of usability and acceptance is not that great (user friendly), it's a bit complex at times.
Also, the cost of installation, product keys, maintenance, operational cost is high

But, SAP CRM 7* versions have much better usability and has improved a lot from it's previous pre-predecessors.

We improve our income as we integrate SAP ERP with new sales channels such as e-Commerce, managing to merge it with PRESTAHOP increasing revenues in the final customer.

The high costs of each module of SAP make many companies migrate to other solutions, in our case the client preferred to integrate the solution with an E-COMMERCE Opensource instead of acquiring the license of the manufacturer's own module, since it was practically impossible to maintain over time for their prices.